TeaSip Brand Identity & Packaging

TeaSip is a modern tea brand rooted in the heart of Houston’s Heights neighborhood, crafted to connect with affluent, design-conscious millennials. The founder’s passion for blending teas by hand inspired a brand that celebrates handcrafted flavor through a bold identity. We developed a stylized tea leaf mark and paired it with a confident, vibrant color palette—striking a balance between sophistication and approachability.

A custom color wheel was designed to organize the brand’s growing collection of blends, each hue paired with bold, playful patterns that echo the energy and creativity of the brand. That same hue is then reflected in the handwritten text on each package, creating a cohesive and colorful system that ties each tea back to its place in the spectrum.

The result is a brand that feels fresh, expressive, and uniquely local—just like the tea itself.